About Underdogs Athletics

Company Purpose (what drives us)

Our purpose is to transform Underdogs into world-class athletes


Mission Statement (our why)

(We exist to) help athletes reach their maximum potential in sport and in life


Vision Statement

Leave a pawprint in every division of the CrossFit Games


Continuously building athletes and people to help them reach their maximum potential in sport and in life. Creating phenomenal athletes, but more importantly, phenomenal people

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Core Values


Led by a passionate sense of perseverance, we overcome whatever circumstances present themselves in order to fulfill commitments and accomplish our goals


Like any good Underdog, we're relentlessly committed to our people. Every decision, whether organizational or in coaching, is made in the best interest of our athletes, staff, and community



At all times, we'll leverage our growing influence and expertise to set an example for the fitness community and to bring the best out of our athletes, staff, and community



When you're a part of Underdogs Athletics, whether you're an in-house athlete or an online client across the country, you're family. We support each other and do whatever it takes to help each other reach our goals



For our company, our coaches, our athletes, and our community, everything we do is done with the intention of being the absolute best. This is our outward expression of inner integrity, passion, and a strong desire to make a difference in the sport of fitness and in the world